OKX and Immutable are pOKX and Imartnering in a new deal. Interestingly, the new partnership will unleash a GameFi NFT Launchpad and perfectly integrate Immutable’s zkEVM chain into the OKX Wallet and Marketplace. Such advancements are expected to change user interaction with digital assets and non-fungible tokens within gaming.
The collaboration will involve a dedicated GameFi launchpad integrated into OKX’s NFT Marketplace, created in partnership with Immutable. Additionally, OKX’s services will incorporate Immutable’s zkEVM, and Immutable’s Web3 Wallet will be integrated into Immutable’s Passport identity solution. Furthermore, OKX’s NFT Marketplace will join Immutable’s orderbook and Marketplace Network.
We're excited to announce our partnership with @Immutable to revolutionize the #Web3 gaming world! 🎮
Dive into our journey of innovation and explore what this means for you 👇 https://t.co/8VFvUeXhI0 pic.twitter.com/bvEIjZDXTm
— OKX Web3 (@okxweb3) March 21, 2024
OKX And Immutable Sector Growth
Robbie Ferguson of Immutable discussed the partnership, highlighting, “Collaborating with OKX aligns with our mission to democratize digital ownership for gamers globally. The combination of OKX’s advanced technology and Immutable’s expertise in Web3 gaming opens up exciting new gaming possibilities for millions of players.”
OKX is set to introduce its GameFi launchpad, supporting upcoming gaming releases on Immutable’s zkEVM platform. These releases include highly anticipated games like Guild of Guardians, Shardbound, and Metalcore. The partnership will facilitate these games to reach a wider audience through OKX, which also offers Cryptopedia, a comprehensive educational platform.
Jason Lau of OKX stated:
“Web3 gaming is on the verge of becoming mainstream, and at OKX, we are committed to making our wallet and marketplace the best way to access these next-generation games and their items. With over 270 titles in development on Immutable’s zkEVM, OKX wallet users will enjoy a smooth onboarding process, gameplay, and management of their in-game assets. We can’t wait to discover the new game experiences that our partnership will bring.”
Immutable has reported a notable increase in signed game in the first quarter of ’24 over the previous year. Over 75 games have so far been signed, expanding Immutable’s offerings to more than 270 games. The developments, coupled with the new partnership, highlight growth in the Web3 gaming sector.
The Takeaway
The partnership between OKX and Immutable marks a significant step forward in the integration of GameFi and NFT technologies within the gaming industry. The introduction of a dedicated GameFi NFT Launchpad, integration of Immutable’s zkEVM chain into OKX’s Wallet and Marketplace, and collaboration on Web3 gaming experiences are poised to revolutionize how gamers interact with digital assets and non-fungible tokens.
With over 270 titles in development on Immutable’s zkEVM platform and a growing portfolio of signed games, the partnership is set to drive sector growth and bring exciting new gaming experiences to millions of players worldwide, solidifying the position of Web3 gaming on the brink of mainstream adoption.
